UTM Tracking / Campaign URL Builder: Methods & Tools

UTM tracking or Campaign URL Builder is the most have for every online digital marketer. Do you fully utilise this feature? Tips for choosing the text for "Source" & "Medium" - use small capital - use hyphen, prefer don't use spacebar (or your link will show %20) - create a master template (may lock that sheet to prevent acidentally edited ) - decide the acronym that everyone can apply Campaign URL Builder: https://ga-dev-tools.appspot.com/campaign-url-builder/ LunaMetrics's blog post link: http://www.lunametrics.com/blog/2013/03/21/google-analytics-campaign-tagging/ LunaMetrics's Google Sheet link: https://docs.google.com/spreadsheets/d/1UNQEeo26dqpdVSdVD-HefZv1TeEVnNfecKNUqxKGuHA/edit#gid=0 CampaignTrackly chrome extension link: https://chrome.google.com/webstore/detail/campaigntrackly-build-utm/acidoblgnoinmcobmdfpeoepdkmfoebn?utm_source=chrome-ntp-icon