How to launch international mobile money remittance services: Morten Hofstad, Luup
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http://www.terrapinn.com/exhibition/cards-and-payments-middle-east
Morten Hofstad, Regional Director Middle East, Africa & India at Luup talks about how to launch international mobile money remittance services at the Cards & Payments Show Middle East 2012.
Luup focuses his presentation around four specific points:
· How to penetrate the mobile remittance market
· How to create the optimal customer experience
· How to overcome a major barrier
· How to choose a great partnership
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