BSD Medical Adds 11% on Dedicated MicroThermX Worldwide Sales and Distribution Network

BSD Medical (BSDM) is up by double digits after it says it is in the final process of establishing both domestic and international distribution networks dedicated to selling its new microwave ablation product line. It is using a network of specialty distribution firms focused on selling products in the field of interventional radiology, the target market for the company's ablation product line. The company has identified seven regionally specific US firms that will provide as many as 60 sales representatives to promote, sell and service the MicroThermX product line throughout the United States. Full sales coverage of the United States should be in place within Q1/2011.